Imagine this—you google your business before an important pitch and the first thing that pops up is a negative review from two years ago that doesn’t even tell the full story. Your stomach sinks. That one outdated review is now the first impression you’re...
Imagine a potential customer is shopping your website for a new phone repair service. They find your local shop with great Google reviews, solid testimonials, and a helpful website. But when they search your name, a BBB page pops up with a “C” rating and a...
When you think about reputation management, you might picture a company trying to fix things after a big PR mess or a celebrity trying to recover from a bad headline. While those situations do fall under reputation management, they’re just the tip of the iceberg. The...
When people are checking out a company or product online, reviews can play a huge role in whether they decide to buy or move on. And when it comes to review sites, Trustpilot stands out as one of the most visible and influential. Whether you’re in e-commerce,...
Have you ever Googled yourself just to see what shows up? It can be fun—until you spot something embarrassing or just plain wrong. What people see when they Google your name, business, or brand directly shapes your online reputation. Those search results are your...
How Transparency Builds Trust Online Build trust online by embracing transparency and creating a culture of openness. Click now to read about effective credibility strategies. Want customers to trust you and your business online? Start with being genuine. Building a...
Imagine this: you post a new video on your company’s social media, excited about how well it’s going to perform. But then, it goes viral—for all the wrong reasons. Before you know it, everyone’s talking about your mistake and the internet is blowing up with negative...
They say it can take years to build a reputation and only seconds to ruin it. And in today’s fast-paced digital world, protecting your business’s online reputation is more important than ever. Potential customers rely heavily on testimonials, social media...
While the phrase ‘imitation is the sincerest form of flattery’ may be true in some cases, when it comes to websites and online branding, imitation is far from flattering and can ultimately have damaging effects on your brand. Unfortunately, fake products...
Imagine you’ve just launched an online shop selling handmade jewelry. As a new business with limited resources and a brand still building recognition, your reputation with customers is crucial to your growth and success. This is where your online reputation plays a...
